Social Media Workshop
On 24-11-2017 between 09:30 and 13:00
Holland Park Sports Club, Burton upon Trent, Staffordshire, DE13 8DB

Back, by popular request, is our Breakfast and Learn event dealing with Social Media and how we can make it work for our businesses.

The programme will include:-

  • Key differences between main social media channels: looking at the benefits and applications of LinkedIn; Facebook; Twitter; Pinterest; Instagram; YouTube and Google+ and a brief mention of blogs and blogging platforms.
  • Who gets it right and who gets it wrong. Looking at some examples of bigger brands making public mistakes on social media. They are examples of traps any business or organisations could fall into. We will also look at some positive case studies of when it goes right.
  • Paid-for versus organic: an overview of the difference between free social media (although there is always the cost of someone"s time to create and manage) and the options to pay on the major platforms.
  • Measures of success. How to link activity to various commercial outcomes. How do we measure success?
  • Developing a strategy. The interactive part. We will provide some example templates on paper and delegates can start to create their own simple strategies for their businesses or their future, dream business.

This event is being hosted by Barton under Needwood Rugby Club Patrons and Sponsors together with EPIC (Ex- Police for Industry and Commerce) which is the only business networking organisation exclusively for former police officers and police staff who, are leaving the service or having left the service, are intending to or have, either started their own business or entering the commercial sector.

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